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Digital Retail Marketing: AI, Data & Growth

4.50
1,505 students
1h 25m
Updated Feb 2026

What you'll learn

Understand how digital retail marketing has evolved and where it’s heading
Build seamless omnichannel customer journeys across web, mobile, email, and in-store
Use AI tools like ChatGPT to plan, optimize, and personalize marketing workflows
Design hyper-personalized campaigns using customer data and segmentation
Apply AI-driven recommendations, predictive campaigns, and automation strategies
Leverage AR, VR, and immersive commerce concepts to boost engagement and reduce friction
Use data-driven decision-making to optimize campaigns and improve performance
Implement conversion optimization strategies to scale e-commerce growth
Create actionable frameworks and checklists for real-world retail marketing execution

Course Description

Build omnichannel strategies, personalize experiences, and scale e-commerce using AI

Modern retail marketing is no longer just about selling products — it’s about creating seamless, personalized, and intelligent customer experiences across every channel. Powered by AI, data, and automation, today’s most successful brands build connected journeys that drive engagement, loyalty, and long-term growth. This course contains the use of artificial intelligence.

This course gives you a complete and practical understanding of digital retail marketing, with a strong focus on AI-driven workflows, personalization, omnichannel strategy, and data-informed decision-making. You’ll learn how to design high-performing customer journeys, optimize campaigns using analytics, and apply emerging technologies like AI, AR, and immersive commerce concepts to improve performance and customer experience.

Through real-world examples, hands-on exercises, and practical frameworks, you’ll gain actionable skills you can apply directly to e-commerce, retail campaigns, and growth initiatives.


What You’ll Learn

  • Build seamless omnichannel customer journeys

  • Use AI tools like ChatGPT to plan and optimize campaigns

  • Create personalized marketing strategies using customer data

  • Apply predictive, AI-driven recommendations and automation

  • Use analytics to improve performance and conversions

  • Understand how emerging technologies reshape retail marketing


Who This Course Is For

  • Digital marketers and e-commerce specialists

  • Retail marketers and brand managers

  • Entrepreneurs and online store owners

  • Growth, product, and customer experience professionals

No advanced technical knowledge is required. This course contains a promotion.

Enroll now and start mastering AI-powered digital retail marketing today!

Requirements

  • No advanced technical knowledge is required

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Course Details

  • Level All Levels
  • Lectures 31
  • Duration 1h 25m