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Product Marketing Psychology: Applied MBA Level

5.00
0 students
Updated Apr 2026

Course Description

Learn the most effective and cutting-edge psychological techniques that convince people to TRY, BUY, and KEEP BUYING your products! Write a cold email that gets TONS of responsesOptimize your pricing to MAXIMIZE revenueDramatically improve your website and landing page performanceTrigger IMMEDIATE responses from customersBuild habit-forming product marketingMaximize advertising effectiveness on LinkedIn and elsewhereChange ANYONE'S mindInfluence & persuadeCreate a sense of urgency that compels people to act NOWAdjust consumer behaviorMake your marketing content go VIRAL!Get commitmentAddress objections that hold people back from buyingMake your brand more likableOptimize your customer journey Get influencers to endorse your productGenerate word-of-mouthOptimize your marketing surveys to get higher responsesSell MORE and leave people wanting MORE!This course teaches you the most effective principles of marketing psychology and how to apply them in the real world of product marketing. By the end of this course, you will know the most important concepts in marketing psychology and how to implement them for your product. You will know how to convince people to try your product and buy it. And also, specific tactical details such as cold emails and how to make your content go viral.I've been applying these marketing psychological principles for over 11 years for companies including Sony PlayStation, a Google-backed startup, and numerous small and mid-sized companies. I studied under some of the top business psychologists at the Kellogg School of Management and Columbia Business School. I also learned from the head of behavioral science at a major research firms and have been formally trained in psychology and psychological statistics. I want to help you SELL MORE PRODUCTS![Includes real product marketing case studies!]Marketing Psychology | Psychology Marketing | Marketing Psychology 101 | Market Psychology | Marketing Psychologie | Psychology of Advertising | Sell with Psychology | Psychological Marketing | Psychological Selling | Behavioral Economics | Behavior Marketing | Behaviour Marketing | Marketing Consumer Behavior | Consumer Psychology | Consumer Behavior | Consumer Behaviour | Consumer Psychology

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Course Details

  • Level All Levels
  • Lectures 3
  • Duration